About the company

We're building the AI agent that puts your money to work for you. Since 2019, we've helped more than 2 million members fix and build their credit. Now we're going bigger: bringing credit and money management together in one app, with AI that takes action and real people who have your back. Better credit. More money in your pocket. More possibilities.

The role

Our credit engine already works. Now we're bringing a new Money AI product into the platform, and you'll build the growth engine that finds its audience. You'll have a real budget, a real product, 2 million members, and direct access to the founders. The playbook is yours to write, and you'll have the rare chance to build a second growth engine inside a company that already knows how to grow.

You'll own the strategy and the execution: choose audiences, craft messaging, launch campaigns, and turn what works into repeatable growth. You don't need to be an expert in every marketing discipline, but you do need depth in acquisition, strong creative judgment, and the ability to get campaigns out the door.

What you'll own

Marketing strategy and budget - build the plan, set the budget, and decide where to place our bets. Move resources toward what works.
New audience acquisition - find the audience for our new product and build campaigns that bring them in, while protecting our existing acquisition engine.
Positioning and messaging - make the value clear, compelling, and tangible. Turn product capabilities into credible promises that make people want to act.
Channel experimentation - test fast across paid social, high-intent search, newsletters, influencers, Reddit and communities, partnerships, and PR. Cut losers quickly and scale winners.
Campaign execution - take campaigns from idea to live: copy, creative, landing pages, targeting, and follow-up. Do the work yourself, bring in specialists where needed, and keep things moving.
Measurement and optimization - own the funnel's event and conversion strategy. Set up tracking, dashboards, and tools wherever possible, troubleshoot blockers, and bring engineering clear requests when needed.
Conversion and lifecycle marketing - partner with product on the website, app store listing, and onboarding so the experience delivers on the campaign's promise. Test what gets people to activate, pay, and stay.
AI-enabled execution - use AI and agent tools daily for creative, landing pages, campaign setup, analysis, and reporting.
Learning and accountability - report weekly on what you tested, learned, stopped, and are scaling. Know your acquisition costs, conversion rates, and retention by audience and channel.

What you bring

Scrappy - you've made something work with little budget and limited help, and you're proud of how you did it.
AI-first - AI is part of your everyday workflow. You've built your own automations, know the tools, and keep testing better ways to work. You can connect tools, configure tracking, and launch a simple landing page yourself, and know when to bring in engineering.
Hungry - you may be two to five years into your career, with results to show and something to prove. You'd rather own something big than be one of twenty on a big team.
A marketing generalist - you know your way around paid, content, influencer, PR, and lifecycle, with hands-on depth in acquisition and experimentation.
Creative and persuasive - you write copy that makes people care and turn customer needs into compelling messages.
Fluent in the numbers - you understand CAC, LTV, attribution, and conversion funnels, and you check results before anyone asks.
Quick to ship - you launch, measure, and improve, and know when good enough is ready to test.
Commercially minded - you can write a plan, defend a budget, and make tradeoffs, and change your mind (and your spending) when the data tells you to.
Coachable and direct - you take feedback well and push back when the evidence says otherwise.

Helpful experience

Owned campaigns, managed spend, and delivered measurable growth - what you've built matters more than your years of experience.
Launched campaigns from scratch, owning the work from audience and messaging through execution and measurement.
Managed a marketing budget and can show how your decisions improved acquisition, conversion, or retention.
Used AI, automation, and marketing analytics tools to launch faster and improve performance.

Logistics

Full-time. Remote - open to candidates in Spain, Poland, Lithuania, and Israel.